Tip 4: Develop a “Key Word” Strategy Before You Begin Content Development

This is important because most websites are built without thinking about search engine optimization and keyword density. The main goal you want to reach upon completion of your website is to be found on “Page 1” of search engines results. Doing your “key word” research up front before you begin your content development will enable you to focus on leveraging your keywords within your content, and applying those few phrases on each page. Time is money, and wasting valuable time rewriting your content in order to achieve better SEO results is counterproductive and delays your search engine presence.